Frequently Asked Questions

While I’m experienced in creating content strategies and writing (and editing) for various industries, my specialty lies in creative brands, B2B SaaS, B2B e-commerce, B2C fintech, and B2C defi/cryptocurrency brands.

If you’ve got a great project that fits my expertise, I don’t discriminate! However, my experience and corresponding price point are most suitable for high-growth, medium and large tech companies with 200+ employees.

From my experience as a freelancer and a content operations manager working with freelancers, having a dedicated in-house marketing or content employee work with your freelancers produces the best results.

That ensures consistent, reliable communication between clients and freelancers, and eliminates any confusing or conflicting communication from clients.

From top-of-funnel SEO content like blogs, whitepapers, and ebooks, to more bottom-of-funnel conversion copy like search and social ads, email nurture programs, and landing pages, I’m well-versed in creating content and copy that best fits your marketing needs and goals.

I typically charge clients per project or have clients on a monthly retainer fee.

After learning more about your content needs, marketing pain points and goals, I’ll provide you with a custom quote.

For a better idea of my rates, take a look at my price list.

You can expect a clear, step-by-step process when working with me.

After you reach out to me with as many details about your project as possible, I’ll get back to you within a few days with an estimated price quote, along with some details about the deliverables.

You’ll get a contract to sign digitally, then the fun officially starts!

I’ll start conducting deep research into your project and analyze what your competitors are doing. From there, I’ll devise a content plan and brief which will inform the content I’ll create.

Next, I’ll draft the content, then send the first draft to you for feedback. Note that the content is not final at this point, and I’ll edit and proof the content after receiving feedback from you.

The number of revisions included depends on what we previously agreed on.

To learn more about my work process, take a look at my How It Works page.

By working with a content marketing writer and strategist on a freelance basis, you get to collaborate with the freelancer directly. No middle account managers trying to upsell you, and no confusing communication from having to deal with different people in the marketing agency.

Of course, you get to save on the cost of content marketing services you use.

In addition, the freelancer is able to pivot whenever needed—unlike a marketing agency, where you’ll have to jump through more hoops to get your message across.

Glad you asked! You may have seen AI tools like ChatGPT and Jasper AI all over the internet. While they’re great tools, they’re just that—tools!

Just like content marketing tools like SEMRush, Hotjar, and Google Analytics, AI tools can help content marketers. However, AI tools can’t replace the deep research, ideation, planning, and human-centered writing that goes into each content marketing project (for now).